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Panini America’s landmark wrapper-redemption programs at major North American trading card shows such as the National Sports Collectors Convention and the Toronto Expo have become the stuff of legend in recent years.
Collectors’ all-consuming desire to devour as many Panini America wrapper-redemption packs as possible has made the Panini America booth the most trafficked attraction of the show at seemingly every show, with overflow crowds standing online to rip copious amounts of packs in exchange for show-exclusive cards that generate buzz throughout the year.
Read more: The Official Blog of Panini America
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