Raiders Rookie Running Back to Be Featured on Donruss Packaging
Donruss, a leading manufacturer of sports trading cards and the second longest running card company in the industry, recently announced the signing of Oakland Raiders rookie running back Darren McFadden, the fourth overall pick in the 2008 NFL Draft, to an endorsement deal that will place his image on Donruss packaging throughout the year. He joins a star-studded list of Donruss spokesmen including Adrian Peterson, Joe Namath, Vince Young in football and Willie Mays in baseball.
"Darren McFadden had an outstanding career at Arkansas and should be one of the most exciting rookies this season," said Donruss Marketing Director Scott Prusha. "Just like [Donruss] endorsers Adrian Peterson and Vince Young, the rookies we featured the past two years, he is an electrifying performer that will immediately shine on the NFL stage. We are excited to have him aboard and look forward to working with him throughout the year."
McFadden will make his debut on Donruss' Playoff Absolute packaging. He has already signed a variety of autographs that will be included throughout Donruss programs in 2008. Materials worn by McFadden at the NFL Rookie Premier will be incorporated into trading cards, the first of which will debut in Playoff Absolute releasing to collectors in August.
The Oakland Raiders drafted Arkansas RB Darren McFadden with the #4 overall selection in the 2008 NFL Draft. The 6-2 205-lb halfback rushed for 4,590 yards on 785 attempts, averaging 5.8 yards, and scored 44 touchdowns during his three-year career. He also caught 46 passes for 365 yards and two touchdowns and completed 14 of 22 passes for 205 yards and seven touchdowns .The Little Rock, AR native was a two-time All-American; two-time Doak Walker Award winner as the nation's top running back, the 2007 Walter Camps Award as the nation’s best player and the runner-up in voting for the Heisman Trophy in 2006 and 2007.